Monday, May 24, 2010

BoA: The New Good Guys

We just saw a commercial, lovely music, no voice over, words like "food banks," "neighborhoods," appearing on the screen: clearly a people-oriented company proud of how deeply it cares about the individual, family + community. Ah huh. I said to Dad, "oh oh, which of The New Good Guys is this going to be?" We waited through the clipart people at the end, and then we knew: bankofamerica.com. We shared a good laugh.

The New Good Guys.

Wonder how much of our "neighborhood" money went to the agency that came up with this gem? I just drew this graphic in 3 minutes flat. Not even a decent effort to snow us, BoA.  I'd give BoA The Boot, but the company's not worthy.

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